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Analytics Blog By Jitendra Gaur
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Month: July 2015

L'Oréal Canada finds beauty in programmatic buying

Cross-posted on the DoubleClick Advertiser Blog While global sales of L’Oréal Luxe makeup brand Shu Uemura were booming, reaching its

  Analytics    Analytics, Google Analytics, Web Analytics
0

Search Ads on Google Play and new app promo tools roll out to advertisers and developers

People turn to their phones billions of times a day for I want-to-know, I want-to-go, I want-to-do, and I want-to-buy

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

Easily update and validate ads with new enhancements to Merchant Center data feeds

Your data feed is key to promoting your products on Google.com — it lets you capture the attention of shoppers by

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

Introducing more powerful Dynamic Search Ads, built for your business

Whether it’s “hotels near me” or “nearby hotels,” people often search for the same things differently. So reaching your customers

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

See the future of video by looking behind you: Introducing 360 degree video ads

Video is already the most effective medium for connecting with consumers thanks to the power of sight, sound and motion.

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

Introducing Manufacturer Center – a tool to help brand manufacturers provide authoritative product information to online shoppers

With more than 100 billion searches per month, Google answers a significant number of the world’s product and shopping-related queries.

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

Working Together to Filter Automated Data-Center Traffic

Today the Trustworthy Accountability Group (TAG) announced a new pilot blacklist to protect advertisers across the industry. This blacklist comprises

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

Winning the shopping micro-moments

Last year, mobile devices used before or during shopping trips influenced just under one trillion dollars — or 28% —

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

Get richer insights by measuring Display ads across apps and the web

People are living their lives online, seamlessly moving between apps and websites to shop, communicate, and stay entertained. In order

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0

Paid search Best Practices right in your inbox

We get it.  You’re busy.  Staying on top of your AdWords game is important, but there are only so many

  Adwords    Adwords, Google Adwords, Pay per click, PPC
0
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