Over the last year, we’ve been working on a way to extend the reach of your video campaigns to people
Build better media plans on YouTube and across the web with Reach Planner
How many people can I reach on YouTube for $100k? And how much should I spend on TrueView versus Bumpers?
Sight, sound and scale: Introducing TrueView for reach
Building brand awareness and increasing market penetration used to be fairly straightforward: find the most popular shows on television, put
Protecting our Ad Network: How Advertising Policies & Policy Enforcement Work
On March 14, we shared information about our work to remove bad ads and bad sites from our ad networks.
Changes to our ad policies to comply with the GDPR
In May, Europe’s new General Data Protection Regulation (GDPR) comes into effect. Google is committed to complying with the GDPR,
Introducing the Google Analytics Sample Dataset for BigQuery
The Google Analytics integration with Google BigQuery gives analysts the opportunity to glean new business insights by accessing session and